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Effective Marketing Tips for Your Business
One of the most challenging questions for many businesses is… how do I find new prospects? If you’re good at what you do, converting those leads to sales is probably a little easier, but initially finding good, quality potential clients is a different challenge altogether.
In this article, we’ll present you with a few techniques you can implement to help extend your reach to quality and qualified potential clients.
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Posted in Marketing |
Benefits of a Creative Brief
Riding on the coattails of our last article, How To: Guarantee a Successful Design Project, our next article will discuss what a designer or design firm can do to help their clients better understand their company, their reasons for wanting to begin their marketing campaign, and how to execute their marketing campaign.
The simple and short solution? The Creative Brief.
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Posted in Marketing |
How To: Guarantee a Successful Design Project
In our next discussion centering around the theme of “How To,” we’d like to touch on something a little less concrete (in terms of production), and a little more focused on philosophy, procedure, and business.
You may remember our last How To topic, How To: Direct Response Marketing.
Today’s article is similar, but we’d like to talk a little more about the initial stages of the design process and how a design project, when planned correctly from the beginning, can be a guaranteed success.
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Posted in Marketing |
How To: Direct-Response Marketing
Our firm recently completed a direct mail and online ad project for a client of ours. Through the course of the project, we discussed a few items of interest to try and assist our client in understanding how to best approach direct response marketing.
We’d like to share a few of those tips in a new section of our blog entitled “How To.”
Read on for tips on direct response marketing.
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Posted in Marketing |
Your Website is Live… Now What?
So your beautiful, clean new website is live. You or your design firm submitted your URL to search engines. You have your Google Analytics account set up. You worked on your SEO. You even made an announcement when it launched.
It’s been over a month, and you haven’t even broken 100 unique visitors yet. What gives? Shouldn’t launching your new website open the floodgates and overwhelm you with new clients and projects and sales? Definitely not.
Read on for tips on making sure that your new website thrives and draws the traffic you want.
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Posted in Marketing |